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Sabrina Larson

is an associate in the Litigation Department of Morrison & Foerster’s San Francisco office. Her practice focuses on a broad range of complex litigation, with a focus on intellectual property litigation, commercial litigation, and consumer class actions. She has litigated patent and trademark infringement actions, complex commercial actions, and consumer class actions in federal courts as well as in proceedings before the Trademark Trial and Appeal Board. Sabrina’s practice also includes domestic and international trademark prosecution, copyright and trademark enforcement, and advising clients on trademark and copyright issues, from registration to enforcement and licensing.

Recent Articles by Sabrina Larson

Curbing Cannabis Copycats: How to Protect Your Brand’s Reputation as Marijuana Companies Try to Make Their Mark

To capture attention in the crowded new field of cannabis-related goods and services, many companies are using other companies’ brands to promote their goods and services, including puns in the edibles space. Not surprisingly, brand owners are responding with lawsuits, alleging trademark infringement, dilution, and unfair competition among other claims. The focus of these lawsuits is generally quick injunctive relief to stop harm to the brand, rather than damages. This makes sense because of the uncertainty of collecting from companies who do not rely on the traditional finance services industry. But injunctive relief is not guaranteed without demonstrating the four preliminary injunction factors: (1) likelihood of success on the merits, (2) likelihood of irreparable harm in the absence of preliminary relief, (3) the balance of equities, and (4) the public interest. This article focuses on the first two of these factors.