Data is the New Bacon:  What are your data goals, how do you mine the right data, and what do you do with it once you have it?

Data, like bacon, is a wonderful thing. It is universally loved, and it goes well with everything. But even too much of a good thing can still be too much.

In the law firm and corporation relationship the thirst for ever more data has created what seems to be needless busy work, and the creation of meaningless data that are not in any way related to the objectives of the relationship or useful for driving decision making.

Does a corporation really need 400 pages of outside counsel guidelines? Probably not, yet this is often the norm. For example, the rush to code everything to death misses the point— what are the codes for, what decisions are the codes intended to drive and is there a better way to achieve those goals?

Please join Gene Quinn, President & CEO of IPWatchdog, Inc., twice named one of the most influential people in the intellectual property world and recently named by IAM as a top Global IP Strategist, for a wide-ranging conversation about a holistic, effective partnerships between law firms and corporations can lead to an efficient ecosystem that addresses needs, day-to-day realities and pitfalls while still providing a quality end product and measurable data points. Joining Gene will be Jennifer Karr, Senior Business Operations Program Manager at Microsoft, Stephanie Sanders, Global Patent Operations Chief at Kilpatrick Townsend & Stockton, and Amy Gagich, IP Manager at Koch Companies.

This webinar is sponsored by CPA Global.