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Robert Plotkin

Founding Partner

Blueshift IP

For over 25 years, patent attorney Robert Plotkin has secured patents for his clients’ innovative software – but he doesn’t stop there. He then guides them in deploying those patents to withstand the pressures of new competitors and the world’s largest tech companies – and to win historic patent sales and licenses. A lifelong AI aficionado and MIT computer science graduate, Robert possesses a unique technical background among lawyers. He secures and leverages IP to attract investment, raise funds, generate revenue, and secure successful exits on behalf of his high-tech clients.

Decades ahead of his time, Robert first shared his AI patent strategies in 2009’s The Genie in the Machine: How Computer-Automated Inventing is Revolutionizing Law and Business. Now, 15 years later, amidst a global AI frenzy, Robert reveals his systematic approach for obtaining and leveraging IP protection for AI technology in his latest book, AI Armor: Securing the Future of Your AI Company With Strategic Intellectual Property.

Robert owns 25+ patents and patent applications himself, and is a National Law Journal IP Trailblazer and an IP Super Lawyer.

Robert is the co-founder of the boutique patent firm, Blueshift IP, located in Cambridge, MA. He is an alumnus of the Massachusetts Institute of Technology and the Boston University School of Law. He is licensed to practice law in Massachusetts and New York and is registered to practice at the United States Patent and Trademark Office.

 

Recent Articles by Robert Plotkin

From Foundation to Fortress: Developing an IP Strategy for Success

While many see intellectual property merely as a shield, its greater power rests in its strategic use to spark innovation and propel business growth. In this article I describe a systematic approach for developing IP strategies that are tailored to the technology and objectives of each business, so that the resulting IP can be used to drive the achievement of those goals.

Uncovering Valuable AI Assets: A Strategic Guide for AI Companies and Patent Attorneys

Artificial Intelligence (AI) stands at the forefront of innovation, transforming industries and shaping the future of global economies. Although AI innovators understand the value of intellectual property (IP) protection for their innovations, they often don’t know how to secure the right kind of IP protection for their innovations. Employing a process for systematically mining AI innovations to create a map of those innovations is one option for identifying the most suitable form(s) of IP protection to obtain, based on the innovation and the business model within which that innovation will be commercially deployed.

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