leads the Trademark, Licensing, and Commercial Transactions teams at Daniel Law. She has special expertise in providing strategic legal advice that combines trademark and portfolio management with the monetization of IP assets. Over the last two decades, Isabella has earned impressive experience in IP matters representing clients in the pharmaceutical, cosmetics, fashion, and consumer goods industries. She is also involved in the development of the Inclusion and Diversity programs.
Brazil’s accession to the Madrid Protocol has included several important changes to the country’s trademark system, such as simplifying the registration of trademarks, reducing costs, and implementing procedures that were not previously possible through the Brazilian Patent and Trademark Office (BPTO). Among these changes is the long-awaited possibility of co-ownership of trademarks.