PLI’s Winter 2011 Schedule Full of Great IP Programs

From the shameless commerce division, with at least a mild dose of self promotion, I am here to tell you about some of the intellectual property programs that the Practising Law Institute (PLI) has in store for the Winter 2011 season.

By now practically everyone probably knows that PLI is a sponsor, and that I teach the PLI Patent Bar Review Course, so I suppose you can take what I say with a grain of salt, but I am really looking forward to these PLI programs in particular.  I will be signed up to attend via webcast the programs I cannot make live, and I will be in in Chicago, IL in March for the Patent Bar Review Course and in New York City for the 5th Annual Patent Law Institute from February 17-18, 2011.  If your firm is a privileged member you can attend these and all other PLI programs for free, with the exception of the Patent Bar Review Course.

In any event, here is where I will be spending my time with PLI programs over the First Quarter of 2011.


January 2011


Protecting Trade Secrets and Trademarks in the World of Social Media
January 27, 2011 — teleconference 1pm to 2pm EST

Specific issues to be covered are as follows:

  • Overview of current trends in social media platforms and technologies, including business uses for social media.
  • The role and importance of a social media policy in protecting both trade secrets and trademarks.
  • Strategies for maintaining trade secrets and other confidential company information, while still engaging actively with the customer and user base in social media spaces.
  • Protection of trademarks when using social media for brand-building purposes.
  • Development of an efficient and cost-effective trademark enforcement program, including prioritization of content of concern and creative solutions for enforcement issues.


February 2011


Reissue and Reexamination Strategies and Tactics 2011
February 4, 2011 — New York, NY

Specific issues to be covered are as follows:

  • The role of reexamination as component of a litigation strategy, including pre-trial and post-trial applications of patent reexamination.
  • The relative advantages and disadvantages of both ex parte and inter partes reexamination are explained from both the perspective of the Patentee and Third Party.
  • Perspectives of the judiciary and industry, including case studies of well-known disputes.
  • Insight to the organization, operation and procedures of the USPTO’s Central Reexamination Unit is discussed, including statistical performance and perceived trends.
  • Ethical considerations of post-grant practice are discussed relative to both reissue and reexamination proceedings.


Social Media 2011: Addressing Corporate Risks
February 9, 2011 — San Francisco, CA and via Webcast

Specific issues to be covered are as follows:

  • Social media: How it works, and why it is transforming the business world.
  • Minimizing liability arising from use by employees.
  • E-discovery and record retention considerations.
  • Copyright, brand protection and other IP concerns.
  • Ensuring protection under the CDA’s Safe Harbor.
  • Online marketing: New opportunities, new risks.
  • Privacy law issues.
  • Practical tips for handling real-world issues.


Oracle v. SAP: Anatomy of a $1 Billion Copyright Infringement Verdict
February 11, 2011 — teleconference from 1pm to 2pm EST

Specific issues to be covered are as follows:

  • Litigation strategies that resulted in a $1.3 billion verdict, including the use of experts.
  • Software copyright registration strategies in litigation and with large numbers of iterative infringed works.
  • Challenges at the intersection of computer fraud and copyright.
  • M&A due diligence, in evaluating and negotiating bad purchases (corporate liability shield issues).


Patent Law Institute
February 17-18, 2011 — New York, NY and via Webcast

Plenary sessions include:

  • USPTO Keynote Address by former USPTO Deputy Director Sharon R. Barner.
  • Understand the practice impact of recent Supreme Court and Federal Circuit decisions.
  • Learn the latest on the lower court’s reactions to the Supreme Court’s Bilski decision from a panel of experts.
  • Recent changes at the USPTO and how to manage client expectations.
  • Corporate counsel divulge the patent issues that keep them awake at night.
  • A distinguished panel of federal judges share their perspective on critical patent litigation issues.


Advanced Licensing Agreements 2011
February 24-25, 2011 — San Francisco, CA and via Webcast

Specific issues to be covered are as follows:

  • Issues in bio and pharma licensing.
  • Best practices for drafting patent and technology licenses.
  • Pointers on strategic alliances and other joint development agreements.
  • Critical issues in software licensing and open source licenses.
  • Guidelines for effective trade secret licensing.
  • Important considerations in international licensing.
  • Guidance on copyright, content, and trademark licensing.
  • Strategic drafting techniques to account for litigation risk.
  • Winning negotiation strategies.


March 2011


Social Media 2011: Addressing Corporate Risks
March 2, 2011 — New York, NY


Patent Bar Review
March 16-20, 2011 — Chicago, IL

PLI’s Patent Bar Review Course (the #1 Course in the Nation) is still the best way to prepare to pass the patent bar examination, particularly now with the Patent Office announcing the administration of a new exam starting in April 2011.


Patent Law Institute
March 21-22, 2011 — San Francisco, CA


Advanced Licensing Agreements 2011
March 24-25, 2011 — New York, NY


IP Enforcement and Litigation 2011: Civil and Criminal Update
March 30, 2011 — Webcast

Specific issues to be covered are as follows:

  • What government IP programs are currently being planned or are underway.
  • Quick and cost-effective methods to stop Internet fraud, including phishing or other fraudulent websites that utilize trademarks.
  • Steps to protect vulnerable entertainment properties before major events, such as motion picture releases or sporting events/concerts.
  • Best practices for coordinating enforcement matters with government officials, including customs officers.
  • Recent case law covering potential contributory infringers such as registrars, proxy companies, credit card suppliers, internet service providers, auction sites, etc.
  • Tips on when and how to use ITC proceedings for patent or other IP enforcement.
  • Overview of patent enforcement issues, including the impact of the recent Supreme Court Bilski case.
  • One full hour of ethics: Avoiding common problems related to enforcement, i.e. dealing with pro se defendants, undertaking investigations, use of social media sites for research.


Warning & Disclaimer: The pages, articles and comments on do not constitute legal advice, nor do they create any attorney-client relationship. The articles published express the personal opinion and views of the author as of the time of publication and should not be attributed to the author’s employer, clients or the sponsors of

Join the Discussion

One comment so far.

  • [Avatar for anonymousAgent]
    January 20, 2011 10:57 pm

    Sounds great!
    If I attend, does this form an attorney-client relationship where you represent me??
    Should we tell the PTO the ‘good news’ ??? On second thought, don’t bother – I’ll take care of it.